Prahalad, 1999: The Multinational Mission: Balancing Local Demands and Global Vision

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Citation:

C. K. Prahalad and Yves L. Doz. The Multinational Mission: Balancing Local Demands and Global Vision. Simon and Schuster, December 1999. ISBN 978-0-684-87132-5.

Bibtex


@book{prahalad_multinational_1999,
 author = {Prahalad, C. K. and Doz, Yves L.},
 isbn = {978-0-684-87132-5},
 language = {en},
 month = {December},
 publisher = {{Simon and Schuster}},
 shorttitle = {The {{Multinational Mission}}},
 title = {The {{Multinational Mission}}: {{Balancing Local Demands}} and {{Global Vision}}},
 year = {1999}
}